Passionate problem solver with extensive user-centred design experience, including:

What drives me?

Solving real problems that impact real people, empowered by research.

Creating inclusive solutions which meet and exceed industry standards.

Being an integral part of a passionate and diverse team.

Encouraging each team member to pursue their individual goals to ensure they feel fulfilled.

Problem definition

Research and data analysis

Ideation with stakeholders

Prototype and experiement

Iterate with users

Continuous improvement

What philosophy guides me?

Any problem that is 'too difficult to solve' is gift; we can be the first!

Genuine belief that approaching work with an agile and iterative mindset will create the best results; Fail fast, iterate and improve

The best results come from experimentation! Tweak established trusted methods and learn from the best in class in other industries